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The details · BookTok

BookTok creators say free books are far more common than paid posts.

Your budget is probably your time and review copies.

Evidence
Outside receipts
From
Notebook · NB-001 · Story

0.25%of posts in the file carried a paid-ad hashtag, "almost certainly an undercount."

What I found

Creators told The Bookseller that free and early copies are far more common than payment. In my file, only 0.25% of posts carry a paid-ad hashtag, "almost certainly an undercount." So some posts you see may be gifted copies, which says nothing against the creator.

So do this

Plan on your time and free review copies, not paid posts. A gifted post says nothing against the creator.

Keep in mind

Outside sources. One UK trade article: "a hint, not a measure."

Source: 4. Free booksNB1-D16NB1-W04aNB1-W04bNB1-W11aNB1-W11b

Read the full Notebook entryNew to BookTok? Here's what 325,610 posts could, and couldn't, tell meA beginner's guide to BookTok, for anyone who doesn't yet know what they don't know.Notebook · NB-001 · 5 min read · 6 posts come from it